{"product_id":"mind-the-gap-scaling-businesses-across-cultures-hardcover","title":"Mind The Gap: Scaling Businesses Across Cultures (Hardcover)","description":"\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eYour global expansion isn't failing because of your\nstrategy — it's failing because you don't see the cultural gap.\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp class=\"MsoNormal\"\u003eYou've done everything right — built a strong product,\ncrafted a solid pitch, entered a promising market... and yet deals fall apart,\npartnerships stall, and nothing lands the way it should. You start\nwondering: \u003ci\u003eWhat am I missing?\u003c\/i\u003e\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eThis book is NOT another generic business guide filled\nwith theory and one-size-fits-all frameworks.\u003c\/b\u003e It's a real-world\nplaybook built from decades of experience scaling companies across continents.\nWritten by global venture capitalist Vincent Lauria and international operator\nStefano Pellegrino, it reveals what actually happens when business meets\nculture — and how to navigate it successfully.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eImagine...\u003c\/b\u003e walking into any new market with\nconfidence, instantly reading the room, building trust faster than your\ncompetitors, and closing deals that once seemed impossible.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eInside the book, you will discover:\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cul style=\"margin-top:0cm\" type=\"disc\"\u003e\n \u003cli class=\"MsoNormal\"\u003eWhy\n     deals that feel \"done\" suddenly collapse overnight — and the\n     invisible signal you missed\u003cp\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n \u003cli class=\"MsoNormal\"\u003eWhat\n     people \u003ci\u003ereally \u003c\/i\u003emean when they say \"yes\"... and\n     how it can quietly kill your deal\u003cp\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n \u003cli class=\"MsoNormal\"\u003eThe\n     unspoken rules of trust that can make or break you in a new market —\n     before you even realize it\u003cp\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n \u003cli class=\"MsoNormal\"\u003eThe\n     subtle mistakes that silently destroy your expansion — and how to spot\n     them before they cost you everything\u003cp\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n \u003cli class=\"MsoNormal\"\u003eWhy\n     your proven strategy stops working the moment you cross a border — and\n     what actually works instead\u003cp\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n \u003cli class=\"MsoNormal\"\u003eThe\n     hidden skill top global leaders use to adapt instantly in any culture (and\n     why most people never develop it)\u003cp\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n \u003cli class=\"MsoNormal\"\u003eHow\n     to build teams that truly perform across cultures — without\n     miscommunication, friction, or costly hiring mistakes\u003cp\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp class=\"MsoNormal\"\u003e\u003cbr\u003e\n\u003c!--[if !supportLineBreakNewLine]--\u003e\u003cbr\u003e\n\u003c!--[endif]--\u003e\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eThis isn't just theory\u003c\/b\u003e — you'll find actionable\ninsights, real stories, and practical frameworks you can apply immediately,\nlike having a seasoned global advisor guiding your every move.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp class=\"MsoNormal\"\u003eThink you've read books on international business before?\nThis one goes deeper — into the human layer most books ignore. Short on time?\nEach chapter delivers clear, usable takeaways you can implement right away.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eEvery day you wait, someone else is learning how to win\nin markets you still don't fully understand.\u003cbr\u003e\nBuy Now and stop being the outsider in rooms where real decisions are made.\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eAbout the Author\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eVINCENT LAURIA\u003c\/b\u003e is a global investor and former\nSilicon Valley entrepreneur. He has backed 100+ companies across the United\nStates, Asia, the Middle East, and beyond, working closely with founders,\nboards, and leadership teams navigating cross-border growth.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eSTEFANO PELLEGRINO \u003c\/b\u003eis a 3x start-up founder. He\nbegan his career in Europe as New York qualified lawyer, later relocating to\nAsia to work on cross-border M\u0026amp;A. He is currently the founder and CEO of a\ngreen fintech operating across continents, and lectures on Inter­national\nM\u0026amp;A.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp class=\"MsoNormal\"\u003e\u003cb\u003ePROFESSOR SAVANID “NUI” VATANASAKDAKUL\u003c\/b\u003e of\nCarnegie Mellon University has more than 25 years of experience across Asia,\nAustralia, the Middle East, and the United States. Her work focuses on\ntechnology, management, and cross-cultural collaboration.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\u003c\/p\u003e\u003cp class=\"MsoNormal\"\u003e\u003ci\u003eTogether, the authors draw on decades of lived experience\nexpanding businesses across borders to help leaders avoid the costly mistakes\nthey learned firsthand.\u003c\/i\u003e\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e","brand":"JOHN WILEY \u0026 SONS SINGAPORE","offers":[{"title":"Default Title","offer_id":45279564726479,"sku":"9781394381470","price":44.64,"currency_code":"SGD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0574\/5662\/3823\/files\/download_41a96361-fe23-48a6-a28c-8bb6d7001c7e.jpg?v=1781832692","url":"https:\/\/popular.com.sg\/products\/mind-the-gap-scaling-businesses-across-cultures-hardcover","provider":"Popular Book Company Pte Ltd","version":"1.0","type":"link"}