{"product_id":"switch-thinking-the-2-minute-switch-to-boost-your-creativity-energy-and-focus-paperback","title":"Switch Thinking: The 2-Minute Switch to Boost Your Creativity, Energy and Focus (Paperback)","description":"\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eThe mental flexibility to handle anything and get unstuck\n― built in just two minutes\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp class=\"MsoNormal\"\u003eMost performance advice focuses on what to do before or\nafter high-stakes moments. You prepare thoroughly beforehand. You debrief and\nreflect afterward. But when the interview question catches you off guard, the\npresentation goes sideways or the difficult conversation turns tense ― right\nthere, in the middle of it ― you're on your own. And that gap is exactly where\nthis book begins.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp class=\"MsoNormal\"\u003eIn \u003ci\u003eSwitch Thinking,\u003c\/i\u003e creativity expert Dr Ken\nHudson reveals the skills you can use to shift your mindset in even the most\nchallenging situations. Built on 20 years of research and the latest brain\nscience, Hudson's proven system helps you change effortlessly between two very\ndifferent modes: structured and imaginative thinking. You'll discover the\nmental flexibility you need to unlock sharper decision making, faster\ncreativity and real confidence under pressure.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp class=\"MsoNormal\"\u003eWhat you'll take away:\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cul style=\"margin-top:0cm\" type=\"disc\"\u003e\n \u003cli class=\"MsoNormal\"\u003eA\n     2-minute 'thinking switch' you can use immediately ― no prep time, no long\n     learning curve\u003cp\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n \u003cli class=\"MsoNormal\"\u003eTools\n     to change your perspective and see challenges from a new angle, including\n     tools for neurodivergent minds\u003cp\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n \u003cli class=\"MsoNormal\"\u003eA\n     method that will help you break through when you feel blocked, frozen or\n     in a mental rut\u003cp\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n \u003cli class=\"MsoNormal\"\u003eStrategies\n     to combine switch thinking with AI for smarter, more creative\n     problem-solving\u003cp\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n \u003cli class=\"MsoNormal\"\u003eA\n     portable framework you can use alone, in conversation and with your team.\u003cp\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp class=\"MsoNormal\"\u003e\u003cbr\u003e\nStop letting critical opportunities pass you by. Train your brain to switch\nyour thinking and watch your impact grow.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eAbout the Author\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\n\n\n\n\n\n\n\n\n\n\n\n\n\n\u003c\/p\u003e\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eDR KEN HUDSON\u003c\/b\u003e has a PhD in Organisational Creativity.\nA global bestselling author, he has worked with leaders of some of the biggest\nbrands in Australia and Asia, helping them to think differently, solve complex\nproblems and develop breakthrough innovations.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e","brand":"JOHN WILEY \u0026 SONS SINGAPORE","offers":[{"title":"Default Title","offer_id":46150669631695,"sku":"9781394445233","price":37.01,"currency_code":"SGD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0574\/5662\/3823\/files\/download_7d222c64-688b-4677-a5c8-7eecb1781b3f.jpg?v=1790126820","url":"https:\/\/popular.com.sg\/products\/switch-thinking-the-2-minute-switch-to-boost-your-creativity-energy-and-focus-paperback","provider":"Popular Bookstore","version":"1.0","type":"link"}