{"product_id":"unreasonable-hospitality-paperback","title":"Unreasonable Hospitality (Paperback)","description":"\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eEssential lessons in hospitality for every business, from\nthe former co-owner of legendary restaurant Eleven Madison Park.\u003c\/b\u003e\u003cbr\u003e\n\u003cbr\u003e\nWill Guidara was twenty-six when he took the helm of Eleven Madison Park, a\nstruggling New York City two-star brasserie that had never quite lived up to\nits majestic room. Eleven years later, EMP was named the best restaurant in the\nworld.\u003cbr\u003e\n\u003cbr\u003e\nHow did Guidara pull off this unprecedented transformation? Radical\nreinvention, a true partnership between the kitchen and the dining room―and\nmemorable, over-the-top, bespoke hospitality. \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp class=\"MsoNormal\"\u003eGuidara’s team surprised a family who had never seen snow\nwith a magical sledding trip to Central Park after their dinner; they filled a\nprivate dining room with sand, complete with mai-tais and beach chairs, to\nconsole a couple with a cancelled vacation. And his hospitality extended beyond\nthose dining at the restaurant to his own team, who learned to deliver praise\nand criticism with intention; why the answer to some of the most pernicious\nbusiness dilemmas is to give more―not less; and the magic that can happen when\na busser starts thinking like an owner.\u003cbr\u003e\n\u003cbr\u003e\nToday, every business can choose to be a hospitality business―and we can all\ntransform ordinary transactions into extraordinary experiences. Featuring\nsparkling stories of his journey through restaurants, with the industry’s most\nfamous players like Daniel Boulud and Danny Meyer, Guidara urges us all to find\nthe magic in what we do―for ourselves, the people we work with, and the people\nwe serve.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eAbout the Author\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eWill Guidara \u003c\/b\u003eis the author of the\u003ci\u003e New\nYork Times \u003c\/i\u003ebestseller \u003ci\u003eUnreasonable Hospitality\u003c\/i\u003e, which\nchronicles the lessons in service and leadership he has learned over the course\nof his career in restaurants. \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp class=\"MsoNormal\"\u003eHe is the former co-owner of Eleven Madison Park, which\nunder his leadership was named the Best Restaurant in the World. \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\n\n\n\n\n\n\n\n\n\n\u003c\/p\u003e\u003cp class=\"MsoNormal\"\u003eHe is the host of the Welcome Conference, a co-producer of\nthe Emmy Award-winning series The Bear, and a recipient of the \u003ci\u003eWall\nStreet Journal \u003c\/i\u003eInnovator Award. He lives in New York with his wife,\nChristina, and their two children, Frankie and Sonny.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e","brand":"PANSING DISTRIBUTION PTE LTD","offers":[{"title":"Default Title","offer_id":45598002970831,"sku":"9781529146837","price":24.53,"currency_code":"SGD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0574\/5662\/3823\/files\/download_28ac13b5-c752-4d6a-ba5c-ec3606d6b119.jpg?v=1784088185","url":"https:\/\/popular.com.sg\/products\/unreasonable-hospitality-paperback","provider":"Popular Book Company Pte Ltd","version":"1.0","type":"link"}