Your ultimate guide to BookFest@Singapore 2025

The highly-anticipated BookFest@Singapore 2025 returns earlier, bigger, and more exciting than ever. With irresistible book deals, fun family activities, and rewarding privileges, here’s your complete guide to navigating this year’s festival of books and beyond.

By Sim Yi Wen

An early start for BookFest@Singapore 2025

Mark your calendars! BookFest@Singapore 2025 will take place from 14 to 23 November 2025, across all POPULAR Bookstores islandwide. The annual celebration, traditionally held in December, has been brought forward this year so you won’t have to worry about clashes with your travel plans during this holiday season!


Expect an exciting mix of book deals, author sharing sessions, craft workshops, mascot meet-and-greets, and family-friendly activities. Whether you’re a lifelong reader or simply love a good bargain, this year’s BookFest promises something for everyone.


If you don’t want to miss out on any part of the action, here’s a step-by-step guide to help you make the most of the best deals, fun activities, exciting contests, and more!

Before BookFest: Get ready for the big event

1. Collect your Savings Card 

From now till 13 November, start your rewards journey with the Savings Card, redeemable with a $20 spend at any POPULAR Bookstore. With every $20 nett spend, you’ll get to earn 50¢ BookFest Cash Credit which you can collect in your Savings Card. Here’s a pro-tip for the savviest shoppers: spend $120 and double your $3 Cash Credits into $6 or spend $200 to triple your $5 Cash Credits into $15! Once BookFest begins, you’ll be reaping the savings from your previous trips to POPULAR when you redeem all your accumulated Cash Credits at POPULAR Bras Basah Complex from 14–23 November. Find out more details on our promotions page !

Earn Cash Credits with the Savings Card

2. Browse the BookFest e-flyer

Get a sneak peek of the best deals with the official BookFest e-Flyer , featuring Star Buys from books, stationery, and lifestyle must-haves at up to 70% off. Mark out the items on your shopping list now so you’ll have a clear overview of everything you want to grab at BookFest!


3. Plan your BookFest schedule

With a full calendar of art contests, craft workshops, author book-sharing sessions, and mascot appearances, BookFest is truly packed with fun for all ages. Don’t miss the “Raise The Sail, Build The Tale” creative writing activity, where you’ll try your hand at completing a short fantasy story in 1 to 3 lines and stand a chance to win $30 worth of POPULAR vouchers. See the complete event lineup on our Events Page.

4. Sign up or renew your POPULAR membership 

From 1 to 13 November, those who sign up or renew a 3-year membership through the POPULAR SG App will receive a $5 BookFest Voucher and a foldable travel bag that’s perfect for carrying your BookFest purchases and holiday finds. Download the POPULAR SG App today!


5. Stay connected on social media

The best way to stay updated on BookFest happenings is to connect with us on social media! Follow us on Facebook and Instagram for first-hand news and updates on all things BookFest and more. You’ll always be among the first to know about all the promotions and privileges!

Foldable travel bag

During BookFest: Make the most of the fun

1. Visit POPULAR Bras Basah Complex

While activities are happening at several POPULAR Bookstores, our flagship store at Bras Basah Complex is where most of the action takes place. It would be wise to ensure it’s one of your stops for BookFest. Beyond scoring great deals and participating in the events and activities there, POPULAR members who spend a minimum of $80 can redeem a free DIY pouch and personalise it with up to four iron-on patches. It’s a stylish keepsake from your BookFest experience.


Choose up to four iron-on patches with the DIY Pouch

2. Explore special-edition books

This year, we’ve curated a collection of special-edition books that are collectibles you can only truly appreciate in person. They feature unique elements such as interactive flaps, fold-outs, sprayed edges and other creative paper engineering, all of which are wonderful ways to show your love for your favourite classic tales. Be sure to check them out yourself during your visit.


Your favourite classic tales with a special twist
Stand to win 2D1N stay at Shangri-La Rasa Sentosa, Singapore

3. Earn rewards while you spend

BookFest makes shopping even more rewarding with our spend-up rewards. Spend a minimum of $80 in a single receipt for a chance to play our Luck-O-Plinko game and win prizes worth up to $5,000! You might just be the lucky one walking away with a 2D1N stay at Shangri-La Rasa Sentosa, Singapore! For those with a truckloads of items on their shopping list, hit a minimum spend of $120 in a single receipt to receive an additional $8 cash voucher. Fortune favours the brave, so don’t hold back on the best bargains!


After BookFest: Keep the spirit alive

Once the event wraps up, share your BookFest stories, photos, and favourite finds on social media. Tag POPULAR Singapore on Facebook or Instagram to relive the fun and inspire fellow readers to join next year’s celebration. We look forward to seeing all your joyful moments with us!



Whether you’re a devoted bookworm or simply looking for a weekend of family fun, BookFest@Singapore 2025 offers something for everyone. We can’t wait to welcome you at all POPULAR Bookstores!