How do you turn a forgettable graph into a compelling
data story? For more than a decade, the team at storytelling
with data has helped leading organizations and countless professionals
transform their business communications into action-inspiring narratives. Now,
they're bringing the best of those lessons to you--in the beloved
before-and-after format synonymous with their popular workshops. Through twenty
powerful makeovers, watch ineffective charts evolve into engaging visuals that
captivate, inform, and lead to smarter decisions.
World-renowned data storytellers Mike Cisneros, Alex Velez,
and SWD founder Cole Nussbaumer Knaflic guide you through proven methods to
strengthen your communications, sharing the thought process behind each
redesign so you can confidently apply the concepts to your work. Building on
core principles from the international bestseller storytelling with
data, refined through thousands of workshops, they demonstrate the
straightforward, intentional changes--like simplifying visuals, eliminating
clutter, and emphasizing key insights--that will transform your graphs and
slides from the expected to the extraordinary.
In storytelling with data: before and after,
you'll learn how to:
-
Structure
stories that connect with your audience
-
Create
visuals that clarify complex information
-
Apply
color, layout, and design to focus attention on what matters most
-
Overcome
common challenges like time constraints and poorly designed
templates
-
Craft
narratives that make an impact and influence outcomes
Every page of storytelling with data: before and after is
packed with insights drawn from real-world experience, distilled into
easy-to-implement strategies. No matter your role, experience level, or comfort
with data, you'll learn practical lessons you can apply right away. Each
transformation delivers meaningful takeaways to help you create data stories
that resonate--and get results.
This book is your ultimate blueprint for turning graphs into
persuasive, decision-driving stories.