Fandi has defied the odds to become one of Singapore’s most beloved personalities. The biography offers a first-hand insight into the relentless hard work, motivations, and sacrifices Fandi Ahmad made since he started playing football as a young boy.

Author Durga Poonambalam writes about Fandi’s life as reflected and related by him. Journeying with Fandi and his family, she takes us through the football legend’s mindset, events that shaped Fandi, and his 3DS (Determination, Dedication, Discipline, and Sacrifice) philosophy instrumental to his success. The book offers rarely seen photographs and illustrations of moments in Fandi’s life.

An inspirational biography of what it takes to achieve your goals, Fandi: Honour & Sacrifice is particularly important for anyone who believes in their aspirations, is looking to ignite a sense of purpose, and is courageous enough to turn ambition into reality.

" I didn't want a lifestyle in football; I wanted a life in football." Fandi Ahmad

REVIEWS

“Having come to know Fandi, one thing that stood out is how much he cares about everything around him ~ his family, his boys, Singapore football and Singapore in general. What’s most important to him is how high our flag is flown, and not just in football… he wears his heart on his sleeve.” – Minister for Culture, Community and Youth Edwin Tong

“Easy reading. Great illustrations to bring us back to days when there was no technology. This book is an important part of Singapore’s history!” – Kartik

“I hope that I am able to apply Fandi’s 3 Ds into my everyday life. I feel empowered and hope that I can benefit from these values as I embark on my journey as an entrepreneur.” – Murugan (Fintech)