Synopsis

Originals: How Non-Conformists Move the World explores how individuals who challenge norms create ideas that change industries, cultures, and societies. Drawing on research in psychology and organizational behavior, the book examines why some people champion new ideas while others resist them, and how originality can be nurtured rather than stifled. Through real-world examples from business, politics, science, and culture, it reveals how non-conformists balance risk, creativity, and persistence. Insightful and practical, the book encourages readers to rethink assumptions about leadership, innovation, and success, showing that meaningful change often comes from those willing to think differently.

About the Author

Adam Grant is an organizational psychologist, professor at the Wharton School of the University of Pennsylvania, and bestselling author. Known for translating academic research into engaging, practical insights, his work focuses on motivation, creativity, leadership, and workplace culture. Grant’s writing is widely respected for its clarity, evidence-based approach, and relevance to modern professional and personal life, making him one of the most influential thinkers on work and innovation today.